This week we welcome Associate Director for Guest Experience, Andrew Cohen, to the blog. Welcome, Andrew! Since there is no majoring in “admission” in college, I often get asked how I ended up in a career working in college admission — more specifically, managing campus visits and events. Like many of my colleagues in this profession, […]
Value (Capture) in College Admissions
A few weeks ago, a friend told me about the concept of “Value Capture” – a phrase coined by Dr. Thi Nguyen, a philosophy professor at the University of Utah. Essentially, value capture occurs when a metric becomes the motivation for a certain behavior (Abstract and paper here.) For example, instead of posting pictures on […]