Counselors, Can We ChatGPT?

If you are a high school counselor reading this, THANK YOU! Yes- for reading. But more importantly for all that you do for students and your school community. In addition to close friends who are counselors, and my two plus decades working alongside counselors, I also have two kids of my own in K-12, so I am intimately familiar with the many hats you wear, the pressures you face, the increasing needs, and complexity of issues students bring to school every day. THANK YOU!

While I cannot create more hours in your day, clone you, or hire additional counselors in your school (though you’re welcome to forward this to your principal or head of school as an endorsement), I do believe AI can be part of the solution in making you more efficient, effective, and therefore available to students, this year.

Recap

A few weeks ago, I wrote this for high school juniors. As a counselor, a big part of your job is providing students with perspective, encouragement, resources, and motivation. I know you are constantly looking for ways to help them keep an open mind, consider a variety of voices, and focus on choices and options. Over the last few months, I have come to realize that ChatGPT and other generative AI tools can be a great resource for helping students identify and expand their college search.

If you have not already done so, take time this week to sit down and explore ChatGPT for yourself. Try entering this prompt: “Provide a list of other colleges like (insert school here).”

Since I went for a long trail run on Berry College’s campus (the largest campus in the world, FYI), that’s what I entered into ChatGPT.

And here’s what I received back:

Berry College is a private liberal arts college located in Mount Berry, Georgia, known for its picturesque campus and strong focus on student engagement, work experience, and community service. If you’re looking for colleges with similar characteristics, you might consider the following…

And then it provided me these schools with a description of each.

Sewanee: The University of the South, Warren Wilson College, College of the Atlantic, Berea College, Eckerd College, Augustana College, Rhodes College, Centre College.

Not bad, right?

Solid geographic diversity, varying rationale for connection to Berry (from academic programs to focus on sustainability, to hand on learning, and so on.

The power of AI is its ability to brainstorm, iterate, and scrape data or content quickly. My hope is you will consider integrating the AI tools into your conversations with and suggested resources for students as they search for colleges, broaden and narrow their list, or even plan their trips to colleges.

As you work with your seniors, this blog may also prove helpful.

At this point, very few colleges have published formal policies or guidance on how their applicants should or should not use AI in applying to college.

Similarly, there is nothing on the Common Application addressing ChatGPT or other tools, and based on historical decision making, I don’t expect that to come in the near future.

Clearly, if your high school has a uniform policy on how AI is to be used in your school’s classes, you use that as a touchstone for your advice to students applying to college and writing essays this fall.

But if you are trying to determine how to address AI in your newsletters, programs, or web content, the best place to start this by experimenting for yourself.

After my last two blogs I heard from a few school counselors. Here is some of that insight.

“I taught an essay writing workshop to a small group of our seniors and introduced them to how they can use ChatGPT responsibly with brainstorming and fleshing out ideas. I walked them through a brainstorming exercise where ChatGPT posed relevant questions about their chosen topics. I loved seeing the lightbulbs in their head go off. Subsequently, a couple of seniors followed with me after playing around with ChatGPT to help them get a jumpstart on their opening paragraphs. It’s apparent that they feel a bit hesitant about using AI beyond its usual application in subjects like math tutoring, so it will be interesting to see their comfort level take shape.” Randy Mills, Greenhill School, Dallas, TX

“At first, I feared the way AI would change the college admission landscape. But when I saw how it could help students find their words (if used appropriately), I changed my mind. The students I help use ChatGPT to create effective descriptions of activities, and to start the dreaded essays when they can’t get past the blinking cursor. I always feel it’s easier to edit than create for many of my students. ChatGPT creates something they can edit and enhance, without being stuck with “getting started”. Many outstanding students have difficulty putting their thoughts into written expression. ChatGPT allows them to see their thoughts, then modify them into a working essay (or activity description!)” Meg Scheid, Gwinnet School of Math Science and Technology

My Rec for Your Recs

I absolutely think you should experiment with AI as you write your recommendation letters this fall. The same advice applies to these letters as I provided for seniors writing essays. This is not a simple cut and paste, but instead a great tool for getting started, rephrasing, or discovering different ways to frame the content you are attempting to incorporate.

Having done this personally for a few colleagues this summer, and after hearing from several college professors endorse the practice, I think you will find entering a few of your ideas or student provided details and specifics and then revising or “regenerating” in ChatGPT could save you precious time.

My co-author and friend Brennan Barnard at the Khan Lab School in California puts it this way, “AI can simplify the counselor recommendation process by quickly synthesizing and effectively communicating the many sources of information we as counselors gather about students. In truth, college admission officers are scanning recommendations for context and color on students and beautifully written prose about individual students is a thing of the past. We can feed AI the personalized details we have from getting to know students and save us time that can be spent one on one with them.”

This is spot on advice. At the end of the day, you have a myriad of demands on your time and a significant case load of students. Yes- rec letters are important. But contrary to the Reddit rabbit holes, YouTuber conspiracy theories, or the predictable paranoid parent in April, they are not the reason a student does or does not get admitted.

Good recommendation letters add color to an application. They often describe how you have seen a student grow, contribute, or impact the people and community around them. Helpful letters touch on what makes a student interesting, unique, or compelling. Taking your knowledge of a student, incorporating details you have gathered from them or their teachers and coaches, and then allowing AI to help you craft the letter could be a valuable assist.

Experiment

A/B test. Write five letters from scratch and another five by starting with or iterating with ChatGPT.

Sample. Have a counselor or teacher colleague read a few of your letters and attempt to decipher whether or not AI contributed to your final product.

Time yourself. What is the time difference from start to finish using and not using AI?

Conclude and report. Share your results with me or online. Am I way off here? Are there additional tips and insight you would add that can help your counselor colleagues?

All in favor say, “AI.”

Even if you disagree with everything I am suggesting, I still say THANK YOU. As the year begins, please know how important your work is and how fortunate students are to have people like you in the school building. On behalf of my fellow admission professionals, as well as other parents who entrust our most valuable asset to you each day- THANK YOU!

 

 

Juniors. Can We Chat(GPT)?

If you are a rising junior, the most important thing you can be doing right now to prepare for college is recharging and heading into the school year rested and ready. Many things have changed in the college admission experience over the last few decades (and weeks), but one that has remained consistent is that your junior year is important.

Junior year courses are challenging, and often you have a heavy academic load as well. Additionally, it is the last entire grade you will complete before applying to and being considered for college (I know. I know. You come here for groundbreaking clarity). Outside the classroom, this year allows you to  enhance and impact your school and community in ways you simply could not as a freshman or sophomore.

So, while it makes sense, it does not make hearing “junior year is important” any less annoying. And since you are reading this blog, I’m guessing you’ve heard that comment increasingly as fall approaches. So, you don’t need me to reiterate or expound– and that’s not what I’m here to do.

Nope. Instead, I’m here to remind you of the other primary topic people increasingly bring up as you approach and enter junior year… the colleges you are interested in. I’ve written extensively on this blog and in my book about backing up from “where” and thinking about “why” you want to go to college.

My hope is that this summer, and certainly as the year begins, you will really consider what you most (and least) enjoy about school, your classmates, your opportunities outside the classroom, and how what you have or have not experienced informs the type of place (not the exact school) you want to go for college.

Over the years, I’ve also stressed the importance of: keeping an open mind, listening to a variety of voices, and focusing on choices and options. And this summer, after talking to colleagues, listening to podcasts, and attending a few conferences where AI is being discussed and explained, I’ve come to realize that ChatGPT and other generative AI tools can actually be a great resource helping identify and expand your college search.

Identifying and Expanding Colleges to Consider

Right now, you probably have a few colleges on your mind that you have researched, visited, or are pretty confident you will apply to. That’s perfect. As a rising junior, I am hoping that set of schools continues to grow and change. Starting broad is key and continuing to add and remove colleges from your list based on your earnest goals and interests is the best approach.

So, let’s give it a shot.

Step 1. Write down (maybe using AI enabled voice texting) five of the qualities in a college you are prioritizing. Perhaps that is location, major, size, or a few of the non-academic interests you have.  This piece may help with that.

Step 2. Go to ChatGPT (or your platform of choice) and enter those as a prompt.

Since Georgia Tech is adding a new Environmental Science degree this year, I wanted to see if AI was smart enough to pick that up, as well as the other colleges we may overlap with in the region.

Here was my prompt: provide a list of colleges in the south, offer environmental science as a major, have big sports programs, strong study abroad options, and are near cities.

Here were the suggestions:

  1. University of Florida – Gainesville, Florida
  2. University of Georgia – Athens, Georgia
  3. University of Texas at Austin – Austin, Texas
  4. University of North Carolina at Chapel Hill – Chapel Hill, North Carolina
  5. University of South Carolina – Columbia, South Carolina
  6. University of Virginia – Charlottesville, Virginia
  7. University of Tennessee – Knoxville, Tennessee
  8. University of Alabama – Tuscaloosa, Alabama
  9. Clemson University – Clemson, South Carolina
  10. Auburn University – Auburn, Alabama

Hmm.. ok. I have questions.

  • What order are these in? Your guesses/theories are welcome @gtadmission
  • How are they defining “city?”
  • Why is Tech not listed?

So… I asked and got this:

As of my knowledge cutoff in September 2021, Georgia Tech does not offer a standalone Bachelor’s degree program specifically in Environmental Science. However, Georgia Tech does have several related programs and initiatives that focus on environmental and sustainability issues.

C’mon, man- it’s mid 2023!

Takeaways: This is a great tool to get the ball rolling and for helping you react to the information provided. It can help you move into more detailed research and evoke responses that are helpful and informative.

Think about this exchange like a conversation with one of your parent’s friends or colleagues about movie or book recs. Generally, they throw out something that resonates, as well as a few you can politely dismiss. And while they may not be 100% accurate in recalling plot, characters, actors, etc., the conversation helps you think about what you are interested in, not interested in—and why. Ultimately, at this point in your college search, that is what you are hoping to accomplish.

Step 3. Broaden Your Funnel. Going back to my particular list, the ten  schools suggested was a good start, but I want you to think about ways to expand in order to bring more choices and options up for consideration. For instance, on the list above, all ten are public schools. So I could “Regenerate” or refine the prompt to: include some private colleges; a different state or part of the country; schools with an admit rate over 50%, etc.

Or take your list to your counselor, a teacher, a coach, or another adult supporting you and ask them input, additions, and insight.

Step 4. Amazon Your Experience. I’m sure some of you have learned about or purchased an item, or perhaps watched a show or movie because of the suggestions that came up on your screen (Don’t raise your hand as you read). I get it.

Apply that same mindset here. Again, your goal at this point is to explore. Pick a few colleges you are already considering- or ones that came up in Steps 1-3 above- and ask for additional suggestions based on that college.

For instance, I entered: “What other colleges are similar to Holy Cross?”

And here was the response:

If you’re looking for colleges similar to Holy Cross, which is a private liberal arts college in Worcester, Massachusetts, known for its strong undergraduate education and Catholic affiliation, here are a few institutions that share some similarities:

College of the Holy Cross (Worcester, Massachusetts): Since you mentioned Holy Cross, it’s worth considering similar colleges within the Holy Cross Consortium, such as:

    • Georgetown University (Washington, D.C.)
    • Loyola University Maryland (Baltimore, Maryland)

Jesuit Colleges: Holy Cross is a Jesuit-affiliated institution, so you may find similarities in other Jesuit colleges that emphasize a well-rounded education and a commitment to social justice. Some examples include:

    • Boston College (Chestnut Hill, Massachusetts)
    • Fordham University (New York, New York)
    • Santa Clara University (Santa Clara, California)
    • Loyola University Chicago (Chicago, Illinois)

Liberal Arts Colleges: If you’re interested in the liberal arts focus of Holy Cross, you may want to explore other liberal arts colleges that provide a similar educational experience:

    • Williams College (Williamstown, Massachusetts)
    • Amherst College (Amherst, Massachusetts)
    • Colgate University (Hamilton, New York)
    • Bowdoin College (Brunswick, Maine)

Then, it closed with: Remember that each college has its unique characteristics and strengths, so it’s essential to research and visit the campuses to determine the best fit for you.

I like it!

Step 5. Do Your Homework. (Yes, I know it’s summer). Take time to explore the suggestions, confirm the accuracy of the responses, and continue to add or remove schools from your list based on your unique priorities, needs, wants, and so on. AI is a great place to start, brainstorm, and help move you along, so you can go deeper or add detail to your conversations and considerations.

The admission experience (like college and life itself) is about using a variety of resources, considering information and doing your research, as well as doing some legit soul searching, in order to arrive at an informed opinion and an ultimate direction for decision making. So, iterate. Your college list is not meant to be static.

Bonus prompt: “can you recommend a few places to eat lunch near Georgia Tech?”

Answer:

Georgia Institute of Technology (Atlanta):

  • The Varsity: An Atlanta institution serving classic American fast food, including burgers and hot dogs.
  • The Flying Biscuit Cafe: Offers Southern-inspired dishes, including biscuits, breakfast items, and comfort food.
  • Antico Pizza Napoletana: Renowned for its authentic Neapolitan-style pizzas.

OK. ChatGPT, I see you. Not bad. Not bad at all! Almost makes up for not giving Tech its due on Environmental Science. 

Juniors, College Admission is a Stereogram

On Saturday night I was at a party. In these settings, when I am talking to people I don’t know very well, I find they generally broach a few central topics with me- sports/running, my kids/their school, and college/college admission- not always in that order.  

While it may surprise you based on this blog or our podcast, my goal is always to move as quickly away from the college admission discussion as possible, especially when people start breaking out their daughter’s transcript. I’m still working on how to smoothly segueway to different subjects, and admittedly, some are smoother than others. To this point, I’ve only had to resort to my nuclear options (pretend like my phone is ringing or fake a coughing fit) twice.  

Saturday night I pulled an amazing transition that took us from a spiraling commentary on standardized test scores to reminiscing about the prevalence of “stereogram” posters in college dorm rooms in the 90s. For those of you born after I graduated college, a stereogram is an image that gives a three-dimensional representation of another object. While I do not have the sales data for my time at UNC, I’d put stereogram posters just below Air Jordan, but decidedly ahead of album covers or motivational quotes on landscapes.  

The trick to seeing the hidden 3D objects is not to focus on the poster itself, but instead to allow your eyes to see “into” the colors and let the real image take shape. In some cases, you need to close your eyes and reset, change positions, or step away momentarily to see beyond what your eyes are naturally trained to recognize. Try a few for yourself here. 

Admission as Stereogram 

January and February are extremely common times for high schools to host programs for juniors.  “College Kick Off,” “Starting the College Conversation,” and “Admission 101” are a few of the panel titles I’ve seen recently. Often, the moderator will ask, “What is one thing you would like to leave folks with before we conclude?” Over the years, I’ve had a variety of responses, but one of the most important is- focus on what really matters to you, rather than being distracted by many of the initial or obvious components of the college admission search. Like a stereogram, look into what you see. And more importantly, look beyond what you see.  

Applications are not the REAL picture. Many colleges around the country had final deadlines in early January. Invariably, they will produce a myriad of press releases, infographics, and social media posts about “record numbers” of applications or comparisons to prior years; journalists write articles about application increases and decreases by sector or geographic region; educational companies create tables to compare app numbers across universities; and university boards will either tout or bemoan this specific metric. As a student considering colleges, I’m encouraging you not to focus on application numbers- and definitely not to use this as a comparative tool between schools.   

Why? Because application counts are not apples: apples. Many people will equate the number of applications a school receives as some barometer for popularity or value. The truth is colleges often count and publicize their total applications even if they are not “actionable.” As an example, this year Georgia Tech received over 52,000 applications. That is a lot. And it’s a lot more than last year or five years ago. It’s also more than some schools and less than others (I know. You are here for the mind-blowing data). Georgia Tech, however, at the direction of our state system, requires test scores. Currently, 4500 of our applicants have not submitted a test score. Still, when asked about app totals we will report over 52,000 received, because some portion of that 4500 will ultimately become “complete.” Other schools have multiple steps and stages in their application process. If you only complete Part One of four, the odds are they are counting you in their reports, even though you were not ultimately a viable candidate for admission.  

Admit rates are blurry. I get it. They seem straightforward. You see an admit rate in a column on some online table or presentation and think, “Got it.” Nope. See, that’s exactly how people felt back in the day walking into college dorm rooms. “Nice poster, man. I like all the random colors and swirling lines.”  

Look closer. Step away if you need to. Admit rates vary within the same institution. Where you are applying from, when you are applying, and sometimes what you are applying to study all enhance the swirl and blur of the stereogram. For instance, if you are applying to a school with Early Decision, it’s important to ask questions and do your homework to determine any gaps or variance between applying under that plan vs. Early Action or Regular Decision or some other acronym, date, or plan they may offer. If you are applying to a public school, ask about admit rates for students from in-state or out-of-state, or even students from “my state” or region of the country.  

For far too long colleges have boasted about (and people have assigned disproportionate value to) the number of students a school turns away. My hope is you will be more interested in determining the type of people who are actually on campus, rather than who or how many did not end up there. 

The Real Image 

Rankings, number of benches on campus, student: squirrel/deer ratio…. I could list many other numbers that people tout or hold up as signs of quality or importance. As this new year begins, I am hopeful you will treat your college admission experience like a stereogram. Numbers, percentages, and many of the other statistics are where people too often start and focus. I’m not saying you should completely ignore all admission data, but beginning by quantifying, especially now knowing how jacked up some of this data really is, can prevent you from seeing all of your choices and options. And they often create a blurry, swirling, initial picture that distracts you from focusing on the true image—YOU.  

As a junior, start by asking yourself questions that have nothing to do with numbers. Why do I want to go to college? What type of people bring out my best? What environments bring out my best as a person and a learner? What are my short- and long-term goals? If you will invest your time honestly considering what you really care about and what you want; if you will periodically step back, close your eyes, and re-focus, then you’ll find plenty of colleges that align with your answers. College admission is a stereogram– have the patience and perspective to allow it to emerge and take shape like a 3D image.  

Choices and Options- A Blueprint for College Admission

Would you rather eat a bowl of worms or drink a gallon of sour milk? 

Would you rather walk to school naked one day or walk to school backwards every day? 

Would you rather sit on a nail or stand on a push pin? 

These are just a few of the queries I overheard recently at a sixth-grade girls spend the night party. Hold on. Let me clarify- I have a sixth-grade daughter and I was washing dishes while they were playing this game in the adjoining room. (Just didn’t want you canceling this blog based on the wrong idea.) Anyway… none of these or the other options sounded great to me. And I thought about them. Really, I’m still thinking about them. I mean worms or sour milk? Just not sure. It’s the gallon that gets me. If it were a pint, I’d go milk without question. The quantity was a brilliant add. 

 I actually find would you rather instructive for college admission, because ultimately, (just like the colleges I wrote about last time) having choices and options is the goal for students and applicants. Unless you get into a college under an Early Decision plan, the ideal situation is to be able to sit down in the spring of your senior year with multiple offers of admission- and financial aid packages from those places that make it affordable and enticing for you to attend. Unlike sixth-grade girls who clearly only incorporate embarrassing or painful options, you want to have to make a tough decision because the options are so good. And in my experience, the college students who are the most satisfied with their choice are the ones who know they intentionally picked that school over other viable options.  

So how do you end up with choices and options?  

As a freshman and sophomore this starts with doing well in high school classes, and doing good outside of them. In other words, challenge yourself academically to the point where you can learn, enjoy, and still have capacity to contribute to your school, family, and community beyond school hours. At the end of the day, colleges want good high school students. They want kids who are well prepared academically and ones who will add to their campus life and ethos too. Your goal in 9th and 10th grade is simply to set a foundation. Work hard academically, learn to study, focus on time management, advocate for yourself, and get involved in things where you can really have an impact or influence.  

When colleges review transcripts, they start with the ninth grade and work from there. They are asking questions around what you could have taken, what you chose to take, and how you did in each class during each grade. On the Common Application, you’ll also be asked to indicate which years in high school you participated in various activities.  Your goal is to be kind to your current self by getting sleep and not overloading and be kind to your future self by investing now inside and outside the classroom. Having choices and options for college as a senior, comes from making good choices throughout high school. 

As a junior starting to explore colleges (and likely starting to receive lots of mail and email from schools), you should be thinking honestly and earnestly about what you really want and need in an academic environment, and the type of setting in which you can thrive. Does 30,000 students sound exciting and dynamic or terrifying? Does snow from October to March bring about visions of skiing or crying? Does the college you root for or know best have the major you really want?  

Honing in on places that focus on what you are focused on will help you eliminate colleges that don’t match your interests and invest time, money, or other resources visiting and exploring the places that do. This is not easy. It demands keeping an open mind when brochures from places you have never heard from land on your desk or kitchen table. This means being confident enough to tune out unhelpful voices (sometimes the loudest and closest in proximity) and humble enough to seek out information, perspectives, and details that may be less familiar or easy to attain. 

Ask your high school senior self this: Would you rather end up at your state’s flagship or your parents’ alma mater or the closest college to your house or know that you eliminated other options, thought seriously about what you really wanted in a college experience, and intentionally chose your state’s flagship or your parents’ alma mater or the closest college to your house?

To have choices and options as a senior, you have to do your college homework as a junior.

As a senior in the fall, please do not apply anywhere you don’t actually want to go. That’s just dumb. And please do not let anyone convince you that you need to apply to “a few more places” justso you have some arbitrary number they have conceived for you. Instead, be realistic about your grades, your profile outside the classroom, and the competition you will be facing. Again, don’t forget that the end goal is to be able to afford to go. Do your homework by talking to your school counselor, using net price calculators, and consulting sites such as MyIntuition or BigFuture. Be reminded that your chances of being admitted to a school with an admit rate below 20% do not go up 20% by applying to 20% more of those schools. Trade out “dream school” for IRL colleges. Apply to a group of schools (you figure out the number but generally more than 2 and less than 10) where you know you will be thrilled to get in and excited to go. People, there are 4000 higher education options in America and many more around the world. When you eliminate 99.9% of them, it should only leave you with places you are fired up to attend.

 

As a senior in the winter, if you are deferred, please do not write these places off if you are still legitimately interested. Julie Andrews lists raindrops on roses and whiskers on kittens/ Bright copper kettles and warm woolen mittens/ Brown paper packages tied up with strings/ but I note she doesn’t include being deferred and having to wait during college admission as one of her favorite things. Still, if we agree your goal is choices and options, then be reminded a deferral is not a closed door. Ego bruise? Perhaps. Annoying? Sure. But you applied in their admission process not for one round. Stay the course. Send in fall grades, complete the essay, fill out the form, do the interview, or whatever else they may ask. Don’t lose sight of the end goal. Ask yourself if you would rather see it through or wonder later what might have happened?

To recap- how do you end up with Choices and Options? 

  • Do well – and do good. 
  • Do your college homework. 
  • Only apply to places that excite you.  
  •  Stay on Target.  

Spring of senior year. Voila- CHOICES & OPTIONS. You got this! 

 

What do colleges want?

My wife has celiac disease. While many people do not know exactly what that is, they have at least heard of “gluten” and are familiar with the GF or grain symbol on food labels in the grocery store or at restaurants. 20 years ago, however, when she was first diagnosed, that was definitely not the case. In fact, going out to eat was an incredible hassle. “Can you tell me if this is gluten free?” inevitably resulted in a bemused and moderately annoyed manager emerging from the back. Most of the time, despite our best efforts to provide examples, there was more head scratching (disturbing around food) and eyebrow furrowing than recognition or appreciation of the issue. In many cases, to be safe, Amy would just order a salad- sometimes bringing her own dressing to be sure.

One Saturday a month we went to a “Gluten-sensitive support group,” aka GSSG, which was 20 miles from our house in Atlanta. In a city of several million people, there was only one group- giving you an idea of how little known the issue was at that time. During those meetings, people shared advice on which doctors to see, where they had been able to find gluten free products in health food stores (never regular grocery stores), and also exchanged recipes. At the end of each meeting, people shared their latest baked good product or casserole. I looked forward to those meetings the way you look forward to taking an SAT- that is to say- not at all. At best the food tasted like salty cardboard and at worst… well, let’s just say twice in my recollection I had to quickly walk to the bathroom sink to spit out whatever half masticated delicacy I’d partially ingested.

Bottom line is if you had celiac disease, or a significant gluten allergy at that time, there were extremely few choices and options. Even as a spouse, it felt limiting.

Choice and Options

Along with my staff, we have written extensively in the past about “what colleges are looking for.” We’ve covered GPA, rigor of curriculum, activities and involvement, essays, more about essays, plenty of ink spilled and callouses grown writing about writing, teacher recs, interviews, etc. And all of that is accurate, helpful, and worth checking out. But what do colleges really want? Regardless of their size, geographic location, or athletic conference, they want the same thing– Choices and Options. They don’t want to have to “just have a salad” and bring their own dressing. They want a full menu. And their desire- or hunger as it were (really just wrote this entire blog to use that phrase)- for choices and options explains a lot about your college admission experience.

College Search (mail, email, etc.) – If you are a sophomore or junior, you have started to receive more and more email, postcards, and other glossy, shiny solicitations from colleges. Maybe this sounds familiar:

“Dear <<insert name here>>” check out our campus.” Notice all these kids of different ethnicities hanging out together snacking while studying on our super green grass. It just so happens when we took this picture that there were three benches in the background occupied by students engrossed in important discussions about today’s issues.

They say they want you to visit, check out their website, fill out this card, or ultimately apply for admission. Does this mean you will get in? Absolutely not. Does it mean you are competitive for admission at their school? No. So why did they buy your name, spend money on bulk rate postage, or invest copious time debating whether to include a picture of the kid studying abroad in Spain or the one of the students looking closely at a colored liquid in a campus laboratory? Two words (ok, technically three): Choices and Options.

Colleges cast a very wide net to encourage students to check out their school, but they have limited information about you when doing that. Perhaps they have your test score or a sense of what classes you have taken. Maybe they are trying to attract more students from your state or city, or they saw you (or your mom) indicated an interest in Chemistry on a survey or test registration form (hence the lab pic).

Post- Covid (I’m just going to keep saying that ‘til it’s truly a thing) it is tougher to visit high schools during the school day. Traveling is also time intensive and expensive. Sending hundreds of thousands of emails and mailing broadly prospective students- what schools refer to as “student search”- is a big part of their enrollment strategy. Build a big funnel of students, see who is really interested, see who applies, admit those they want, and voila- a class.

What does this mean for you? The good news is contact from a variety of schools helps you see a bigger picture. At times, we all have a tendency to be too narrowly focused. Receiving information from places you have never heard of challenges you to ask bigger questions about what you really want or need- not just default to what you recognize.  On the flipside, too many students believe that the number of times a college contacts them correlates to their odds of being admitted. Nope. Just because a school sends you pithy emails or a lovely fold out poster of their gothic campus nestled just south of the city does not mean the wind is ultimately going to blow you into the admit pool. Take these mailings with a big grain of salt (or a sodium laced circa 2003 gluten-free experiment).

Admission DecisionsIf you are a senior, unless you applied to a college who explicitly stated they are using a formula to make admission decisions, they are not using a formula to make admission decisions. Holistic admission means they draw circles more than lines. When you hear admission reps say, “We are looking for a well-rounded class…” they mean they want choices and options. It’s not just going to be about your test score or number of AP classes. This means a few things.

First, it means you are likely to see a student with lower grades or fewer activities get into a school that denies you. Their decisions are based on goals and mission. They want choices and options. They are trying to “build a class” not just hit ENTER on an Excel sheet to figure out who gets in. Is this fair? NO. But they don’t call it Fair Admissions. They call it Holistic Admission- probably because “Choices and Options Admission” rolls off the tongue like Debbie’s gluten free casserole in the GSSG bathroom.

Second, it means if you are deferred admission, they are not saying you are not smart, or they don’t like you, or that you should have joined the French Club back in sophomore year and that would have done the trick. Instead, they are saying we’d like to see our full set of choices and options. Send us your fall grades or maybe write another supplemental essay (good times!) about why you really want to come.

Fun to wait? Absolutely not. I polled 100 humans recently about their five favorite things to do in life and surprisingly nobody listed “Waiting.” But understanding the WHY matters. Too many students take a deferral as an ego hit. Or they are mad, confused, and feel wronged. Deferrals- and ultimately waitlist decisions- are part of the process. What do colleges want? Choices and Options, people. Choices AND Options.

Lastly, it means you may get into a school with a higher ranking or a lower admit rate than another school that denies or defers you. Each year after we release admission decisions, we get calls or notes starting, “With all due respect… (Note: This is the southern equivalent of “Bless your heart…” and basically should be interpreted as “I’m about to tell you why you are wrong or clueless.”) I think you have made a mistake. See, I was admitted to/ got a scholarship from (insert supposedly better college here), so I’d like you to re-review my application.” First, that’s not a valid appeal. Second, what led to the decision was that particular school’s choices and options based fulfilling their distinct institutional priorities.

As I said earlier, colleges often look the same on their websites or brochures. A picture is worth 1000 words, but when all the pictures are the same, it can seem like all colleges are too. Thankfully, they are not. At the end of the day, they all have different goals, different priorities, and different processes for enrolling our students. What they are “looking for” varies widely, but the one thing all colleges want is Choices and Options.

The good news is you can learn a lot about how to approach your college search and selection experience from understanding how colleges approach building their class. And we’ll cover that next time. Until then, have a great Thanksgiving Break. Eat well, take a nap, read something that’s not been assigned, and as always- Hug your mama.