Nobody Loves February in College Admission

February. I’m not a huge fan. The weather is generally crappy, the sports choices on TV are limited, germs and colds multiply like Gremlins, and there aren’t any big holidays to break through the blah. You heard me Valentine’s Day– you cheap, fabricated Hallmark mockery.  

Feel free to message me if you are a big Feb fan, but it’s going to take a lot to turn me on this one, because in college admission land it’s also mid-cycle. This means the data campus partners want, and the questions from journalists, alumni, and prospective students can only be answered with caveats, asterisks, and big BUTs.  

How many applications did you receive this year?  

Ok. IF I give you that, it is important to understand more will still come in due to recruited athletes and other special cases; some students have partial (unactionable) applications; students who took a gap year may be included in this number, and those taking a gap year may fall out of this eventually.  

What is our admit rate?  

Sure. Right now it’s X%, BUT that is not final. We’ve only been through two rounds, and we have more admits going out in March. Plus, there are more applications this year, our class size target is higher, and our composition of in-state students will be increased too. AND all of that will impact our admit rate.

February is like the “Newman!” of the admission calendar. With each passing day it’s increasingly annoying and inconvenient. You want to provide clarity, and you don’t want to sound dismissive or cagey or unhelpful– BUT the data is not complete. February!! 

And lest we forget, applications aren’t showing up on campus anyway. All admitted students aren’t coming either (at least they better not or we are going to have some seriously long lines at Chick Fila and Starbucks). Not even all of the students who deposit are going to actually enroll by the time the fall semester starts.  

So listen, I know you need to report to your board or write your article or create some data visualization for your website, but can you just check back on all of this in April…or better yet July?  

WTAF! (Wait ’til After February!)  

A few years ago, I wrote a blog entitled College Admission- What the Funnel?! IF you are a junior or sophomore, you can check that out for a more exhaustive look at each stage of the admission process, as well as some suggested questions to ask as a prospective student. 

IF you are a senior, I’m guessing you may be equally annoyed right about now. Unless you were admitted under an Early Decision binding agreement, you are also mid-cycle. You likely have an admit or three already, but you are still waiting on a few others. Or you are excited about one of the places you have been admitted to BUT need to see your financial package before making a final decision.  

Yes, it’s frustrating when people casually ask you where you are going next year, and you don’t have an answer. 

Yes, a few of those friends who got in ED and seem so set and carefree about their college choice are moderately annoying.  

Yes, waiting in general = not fun. 

No, you haven’t “done this wrong.”     

No, I don’t recommend you call the colleges you are waiting on and ask them if they can speed it up.  

February!! 

Since this is your one and only admission experience- and I get “Newmaned” on an annual basis, here are three lessons I have learned over the years to help weather the mid-cycle.  

  1. Answers are coming. I don’t have a remote control to fast forward through this time, so I need to remain confident that the picture (and the weather) will clear up soon. Same for you, my friends. The truth is we end up living a lot of our lives in these periods. Waiting for medical test results, trying to buy or sell a house, wondering when the next job opportunity or romantic relationship is going to come along. I’m not saying it is easy- but I am saying that honing quiet confidence in yourself and practicing contentment amidst uncertainty will serve you well for your college career, and life well beyond it too.  

2. Look around. Instead of constantly looking ahead, look around. February is a challenging month (see the litany of aforementioned reasons in paragraph 1). I need to take care of the people around me by encouraging them and staying positive and optimistic. My hope is you will not lose sight of the fact that this is your one and only senior year. Enjoy. Don’t take for granted the friends, family, coaches, teachers, and others who support and surround you now who will not be as physically present wherever you go to college in the fall. It is February for them too. No matter how well they fake it, they could use an encouraging word or text, a hug, fist bump, high five, or a simple thank you.  

3. Keep/Seek perspective. Escape into a book, go for a hike, call your grandma. Whatever it takes to prioritize perspective. Sometimes I just look at the bottom tip of the admission funnel. The number of apps, admit rate, decision release date – all of that is distraction. My team’s goals are geared toward enrolling a new class that will contribute and be successful on campus. My hope is you won’t lose sight of the long game either. This fall “where you got in” will be a brief mention in a passing conversation, rather than a bragging point. “Where you didn’t get in” or chose not to go will accompany a shoulder shrug or a casual laugh or perhaps a “their loss.” How you show up to college (I.e., prepared academically, mentally and physically healthy, and demonstrating that confidence and contentment we just discussed) is far more important than where you end up going.   

 

2023 Admission Predictions…and Hopes

Last week I had the opportunity to answer this prompt in a Higher Ed Dive article, along with a few friends and colleagues around the country: In 150-200 words, what is one admissions trend you expect to see in 2023?  

Here was my take: 

In the year ahead, due to the emergence and prevalence of artificial intelligence software such as ChatGPT, I expect more colleges to either drop their admission essay altogether or expand the format through which students can convey their voice and demonstrate their ability to articulate their opinions and interest. 

This could take the form of proctored writing samples, graded essays from their high school, a rise in the use of unscripted interviews, or various mediums and platforms for students and their supporters to submit information, i.e. voice recorded recommendations or video elevator pitches. 

Removing barriers to apply and simplifying the application process in general will be particularly important due to the pending Supreme Court case on affirmative action, and the desire of colleges and universities to preserve a diverse applicant pool. To that end, expect more colleges to make announcements ending legacy preferences and launching transfer pathway programs geared toward historically underrepresented students. 

The first half of my response (AI, essays, broader submission mediums) elicited a number of emails and social media messages which fell into one of two camps: A: You are wrong.  B: I hope you are wrong. The good news for those of you who disagree is that you don’t have to look far back on this very blog to see my many errant prognostications.  

Normally, I don’t mind being wrong, but in this case I hope I’m not. Here’s why- and here’s what I hope we will see. 

Ask most admission counselors what they’re looking for in an application essay and you will get some version of “we just want to hear the student’s voice.” Well, let’s solve for that? The truth is that many of these essays are already overly sanitized or professionally tailored/ tampered with already. I hope the Common Application and Coalition Application will modernize their platforms and integrate technology that allows us to more directly hear and/or see students, and the adults that support them.  

Allowing for voice recorded responses, or short video clips, is the student’s voice. Yes, I understand this would mean parameters and controls, so another cottage industry does not emerge but stick with me for a moment. Changing the medium of delivery to audio/video – or at least providing it as an option- gives a much better sense of how a student would engage in the classroom or on campus than the essay. Importantly, if these are limited to a minute or so, it does not add time to review for colleges- and could be a welcome reprieve for the tired eyes of admission readers. (Companies like Initial View are offering this for students).  

Same for school counselors or teachers. While they could still send written recommendations, if that was their preference (and use AI at will), the truth is most American students attend public schools where counselor: student ratios are an utter travesty at several hundred to one. My hope is we can make it easier for these folks by allowing them to advocate for their students in mediums they are comfortable with in 2023, i.e., voice/video. I don’t want a student’s boss from Subway having to login and submit a rec letter, but I think there would be value in hearing them say, “she’s the only person outside of my family who I allow to have the keys to the store.” 

Several folks who messaged me “could not see colleges doing away with the essay.” Maybe you are right. Maybe higher ed really moves that slowly and the essays will persist in current form a good bit longer. But AI is here, and students will be using it during their K12 and college admission experience. As a result, I agree with the notion that ChatGPT and others will move students more to editing mode than author mode. Ultimately, if a student wants to use AI to create their prompt responses, that’s their choice.  

With that said, while my prediction is some schools will drop the conventional admission essay altogether, my hope Common Application and Coalition Application will at least install software that screens for AI use and displays that result to students prior to submission. This will give students a chance to decide if they want to edit further or proceed, especially since colleges maintaining essays could very well run similar scans on their side post-submission.  

My biggest hope is the Supreme Court will not overturn decades of national precedent and will continue to allow colleges to responsibly use race as “one of many factors” to recruit students, make admission decisions, award scholarships, and more. (More on why providing more data not less is important in holistic review from my Fisher vs. Texas blog).

However, my prediction is SCOTUS will make affirmative action illegal and we will see a downturn in underrepresented undergradaute student enrollments, particularly at state flagships and selective privates- the American higher education experience will be further devalued as a result. And even with the reduced percentages of black and brown students on many college campuses, we won’t see a reduction in the number of entitled, privileged people complaining about not getting into Stanvard each April.   

Agree, disagree, forward, or delete—I appreciate you reading. An exchange with people from various backgrounds showing up to listen, respect, and learn from one another is how we add value and make progress…. I just hope the Supreme Court agrees.  

Juniors, College Admission is a Stereogram

On Saturday night I was at a party. In these settings, when I am talking to people I don’t know very well, I find they generally broach a few central topics with me- sports/running, my kids/their school, and college/college admission- not always in that order.  

While it may surprise you based on this blog or our podcast, my goal is always to move as quickly away from the college admission discussion as possible, especially when people start breaking out their daughter’s transcript. I’m still working on how to smoothly segueway to different subjects, and admittedly, some are smoother than others. To this point, I’ve only had to resort to my nuclear options (pretend like my phone is ringing or fake a coughing fit) twice.  

Saturday night I pulled an amazing transition that took us from a spiraling commentary on standardized test scores to reminiscing about the prevalence of “stereogram” posters in college dorm rooms in the 90s. For those of you born after I graduated college, a stereogram is an image that gives a three-dimensional representation of another object. While I do not have the sales data for my time at UNC, I’d put stereogram posters just below Air Jordan, but decidedly ahead of album covers or motivational quotes on landscapes.  

The trick to seeing the hidden 3D objects is not to focus on the poster itself, but instead to allow your eyes to see “into” the colors and let the real image take shape. In some cases, you need to close your eyes and reset, change positions, or step away momentarily to see beyond what your eyes are naturally trained to recognize. Try a few for yourself here. 

Admission as Stereogram 

January and February are extremely common times for high schools to host programs for juniors.  “College Kick Off,” “Starting the College Conversation,” and “Admission 101” are a few of the panel titles I’ve seen recently. Often, the moderator will ask, “What is one thing you would like to leave folks with before we conclude?” Over the years, I’ve had a variety of responses, but one of the most important is- focus on what really matters to you, rather than being distracted by many of the initial or obvious components of the college admission search. Like a stereogram, look into what you see. And more importantly, look beyond what you see.  

Applications are not the REAL picture. Many colleges around the country had final deadlines in early January. Invariably, they will produce a myriad of press releases, infographics, and social media posts about “record numbers” of applications or comparisons to prior years; journalists write articles about application increases and decreases by sector or geographic region; educational companies create tables to compare app numbers across universities; and university boards will either tout or bemoan this specific metric. As a student considering colleges, I’m encouraging you not to focus on application numbers- and definitely not to use this as a comparative tool between schools.   

Why? Because application counts are not apples: apples. Many people will equate the number of applications a school receives as some barometer for popularity or value. The truth is colleges often count and publicize their total applications even if they are not “actionable.” As an example, this year Georgia Tech received over 52,000 applications. That is a lot. And it’s a lot more than last year or five years ago. It’s also more than some schools and less than others (I know. You are here for the mind-blowing data). Georgia Tech, however, at the direction of our state system, requires test scores. Currently, 4500 of our applicants have not submitted a test score. Still, when asked about app totals we will report over 52,000 received, because some portion of that 4500 will ultimately become “complete.” Other schools have multiple steps and stages in their application process. If you only complete Part One of four, the odds are they are counting you in their reports, even though you were not ultimately a viable candidate for admission.  

Admit rates are blurry. I get it. They seem straightforward. You see an admit rate in a column on some online table or presentation and think, “Got it.” Nope. See, that’s exactly how people felt back in the day walking into college dorm rooms. “Nice poster, man. I like all the random colors and swirling lines.”  

Look closer. Step away if you need to. Admit rates vary within the same institution. Where you are applying from, when you are applying, and sometimes what you are applying to study all enhance the swirl and blur of the stereogram. For instance, if you are applying to a school with Early Decision, it’s important to ask questions and do your homework to determine any gaps or variance between applying under that plan vs. Early Action or Regular Decision or some other acronym, date, or plan they may offer. If you are applying to a public school, ask about admit rates for students from in-state or out-of-state, or even students from “my state” or region of the country.  

For far too long colleges have boasted about (and people have assigned disproportionate value to) the number of students a school turns away. My hope is you will be more interested in determining the type of people who are actually on campus, rather than who or how many did not end up there. 

The Real Image 

Rankings, number of benches on campus, student: squirrel/deer ratio…. I could list many other numbers that people tout or hold up as signs of quality or importance. As this new year begins, I am hopeful you will treat your college admission experience like a stereogram. Numbers, percentages, and many of the other statistics are where people too often start and focus. I’m not saying you should completely ignore all admission data, but beginning by quantifying, especially now knowing how jacked up some of this data really is, can prevent you from seeing all of your choices and options. And they often create a blurry, swirling, initial picture that distracts you from focusing on the true image—YOU.  

As a junior, start by asking yourself questions that have nothing to do with numbers. Why do I want to go to college? What type of people bring out my best? What environments bring out my best as a person and a learner? What are my short- and long-term goals? If you will invest your time honestly considering what you really care about and what you want; if you will periodically step back, close your eyes, and re-focus, then you’ll find plenty of colleges that align with your answers. College admission is a stereogram– have the patience and perspective to allow it to emerge and take shape like a 3D image.  

Choices and Options- A Blueprint for College Admission

Would you rather eat a bowl of worms or drink a gallon of sour milk? 

Would you rather walk to school naked one day or walk to school backwards every day? 

Would you rather sit on a nail or stand on a push pin? 

These are just a few of the queries I overheard recently at a sixth-grade girls spend the night party. Hold on. Let me clarify- I have a sixth-grade daughter and I was washing dishes while they were playing this game in the adjoining room. (Just didn’t want you canceling this blog based on the wrong idea.) Anyway… none of these or the other options sounded great to me. And I thought about them. Really, I’m still thinking about them. I mean worms or sour milk? Just not sure. It’s the gallon that gets me. If it were a pint, I’d go milk without question. The quantity was a brilliant add. 

 I actually find would you rather instructive for college admission, because ultimately, (just like the colleges I wrote about last time) having choices and options is the goal for students and applicants. Unless you get into a college under an Early Decision plan, the ideal situation is to be able to sit down in the spring of your senior year with multiple offers of admission- and financial aid packages from those places that make it affordable and enticing for you to attend. Unlike sixth-grade girls who clearly only incorporate embarrassing or painful options, you want to have to make a tough decision because the options are so good. And in my experience, the college students who are the most satisfied with their choice are the ones who know they intentionally picked that school over other viable options.  

So how do you end up with choices and options?  

As a freshman and sophomore this starts with doing well in high school classes, and doing good outside of them. In other words, challenge yourself academically to the point where you can learn, enjoy, and still have capacity to contribute to your school, family, and community beyond school hours. At the end of the day, colleges want good high school students. They want kids who are well prepared academically and ones who will add to their campus life and ethos too. Your goal in 9th and 10th grade is simply to set a foundation. Work hard academically, learn to study, focus on time management, advocate for yourself, and get involved in things where you can really have an impact or influence.  

When colleges review transcripts, they start with the ninth grade and work from there. They are asking questions around what you could have taken, what you chose to take, and how you did in each class during each grade. On the Common Application, you’ll also be asked to indicate which years in high school you participated in various activities.  Your goal is to be kind to your current self by getting sleep and not overloading and be kind to your future self by investing now inside and outside the classroom. Having choices and options for college as a senior, comes from making good choices throughout high school. 

As a junior starting to explore colleges (and likely starting to receive lots of mail and email from schools), you should be thinking honestly and earnestly about what you really want and need in an academic environment, and the type of setting in which you can thrive. Does 30,000 students sound exciting and dynamic or terrifying? Does snow from October to March bring about visions of skiing or crying? Does the college you root for or know best have the major you really want?  

Honing in on places that focus on what you are focused on will help you eliminate colleges that don’t match your interests and invest time, money, or other resources visiting and exploring the places that do. This is not easy. It demands keeping an open mind when brochures from places you have never heard from land on your desk or kitchen table. This means being confident enough to tune out unhelpful voices (sometimes the loudest and closest in proximity) and humble enough to seek out information, perspectives, and details that may be less familiar or easy to attain. 

Ask your high school senior self this: Would you rather end up at your state’s flagship or your parents’ alma mater or the closest college to your house or know that you eliminated other options, thought seriously about what you really wanted in a college experience, and intentionally chose your state’s flagship or your parents’ alma mater or the closest college to your house?

To have choices and options as a senior, you have to do your college homework as a junior.

As a senior in the fall, please do not apply anywhere you don’t actually want to go. That’s just dumb. And please do not let anyone convince you that you need to apply to “a few more places” justso you have some arbitrary number they have conceived for you. Instead, be realistic about your grades, your profile outside the classroom, and the competition you will be facing. Again, don’t forget that the end goal is to be able to afford to go. Do your homework by talking to your school counselor, using net price calculators, and consulting sites such as MyIntuition or BigFuture. Be reminded that your chances of being admitted to a school with an admit rate below 20% do not go up 20% by applying to 20% more of those schools. Trade out “dream school” for IRL colleges. Apply to a group of schools (you figure out the number but generally more than 2 and less than 10) where you know you will be thrilled to get in and excited to go. People, there are 4000 higher education options in America and many more around the world. When you eliminate 99.9% of them, it should only leave you with places you are fired up to attend.

 

As a senior in the winter, if you are deferred, please do not write these places off if you are still legitimately interested. Julie Andrews lists raindrops on roses and whiskers on kittens/ Bright copper kettles and warm woolen mittens/ Brown paper packages tied up with strings/ but I note she doesn’t include being deferred and having to wait during college admission as one of her favorite things. Still, if we agree your goal is choices and options, then be reminded a deferral is not a closed door. Ego bruise? Perhaps. Annoying? Sure. But you applied in their admission process not for one round. Stay the course. Send in fall grades, complete the essay, fill out the form, do the interview, or whatever else they may ask. Don’t lose sight of the end goal. Ask yourself if you would rather see it through or wonder later what might have happened?

To recap- how do you end up with Choices and Options? 

  • Do well – and do good. 
  • Do your college homework. 
  • Only apply to places that excite you.  
  •  Stay on Target.  

Spring of senior year. Voila- CHOICES & OPTIONS. You got this! 

 

What do colleges want?

My wife has celiac disease. While many people do not know exactly what that is, they have at least heard of “gluten” and are familiar with the GF or grain symbol on food labels in the grocery store or at restaurants. 20 years ago, however, when she was first diagnosed, that was definitely not the case. In fact, going out to eat was an incredible hassle. “Can you tell me if this is gluten free?” inevitably resulted in a bemused and moderately annoyed manager emerging from the back. Most of the time, despite our best efforts to provide examples, there was more head scratching (disturbing around food) and eyebrow furrowing than recognition or appreciation of the issue. In many cases, to be safe, Amy would just order a salad- sometimes bringing her own dressing to be sure.

One Saturday a month we went to a “Gluten-sensitive support group,” aka GSSG, which was 20 miles from our house in Atlanta. In a city of several million people, there was only one group- giving you an idea of how little known the issue was at that time. During those meetings, people shared advice on which doctors to see, where they had been able to find gluten free products in health food stores (never regular grocery stores), and also exchanged recipes. At the end of each meeting, people shared their latest baked good product or casserole. I looked forward to those meetings the way you look forward to taking an SAT- that is to say- not at all. At best the food tasted like salty cardboard and at worst… well, let’s just say twice in my recollection I had to quickly walk to the bathroom sink to spit out whatever half masticated delicacy I’d partially ingested.

Bottom line is if you had celiac disease, or a significant gluten allergy at that time, there were extremely few choices and options. Even as a spouse, it felt limiting.

Choice and Options

Along with my staff, we have written extensively in the past about “what colleges are looking for.” We’ve covered GPA, rigor of curriculum, activities and involvement, essays, more about essays, plenty of ink spilled and callouses grown writing about writing, teacher recs, interviews, etc. And all of that is accurate, helpful, and worth checking out. But what do colleges really want? Regardless of their size, geographic location, or athletic conference, they want the same thing– Choices and Options. They don’t want to have to “just have a salad” and bring their own dressing. They want a full menu. And their desire- or hunger as it were (really just wrote this entire blog to use that phrase)- for choices and options explains a lot about your college admission experience.

College Search (mail, email, etc.) – If you are a sophomore or junior, you have started to receive more and more email, postcards, and other glossy, shiny solicitations from colleges. Maybe this sounds familiar:

“Dear <<insert name here>>” check out our campus.” Notice all these kids of different ethnicities hanging out together snacking while studying on our super green grass. It just so happens when we took this picture that there were three benches in the background occupied by students engrossed in important discussions about today’s issues.

They say they want you to visit, check out their website, fill out this card, or ultimately apply for admission. Does this mean you will get in? Absolutely not. Does it mean you are competitive for admission at their school? No. So why did they buy your name, spend money on bulk rate postage, or invest copious time debating whether to include a picture of the kid studying abroad in Spain or the one of the students looking closely at a colored liquid in a campus laboratory? Two words (ok, technically three): Choices and Options.

Colleges cast a very wide net to encourage students to check out their school, but they have limited information about you when doing that. Perhaps they have your test score or a sense of what classes you have taken. Maybe they are trying to attract more students from your state or city, or they saw you (or your mom) indicated an interest in Chemistry on a survey or test registration form (hence the lab pic).

Post- Covid (I’m just going to keep saying that ‘til it’s truly a thing) it is tougher to visit high schools during the school day. Traveling is also time intensive and expensive. Sending hundreds of thousands of emails and mailing broadly prospective students- what schools refer to as “student search”- is a big part of their enrollment strategy. Build a big funnel of students, see who is really interested, see who applies, admit those they want, and voila- a class.

What does this mean for you? The good news is contact from a variety of schools helps you see a bigger picture. At times, we all have a tendency to be too narrowly focused. Receiving information from places you have never heard of challenges you to ask bigger questions about what you really want or need- not just default to what you recognize.  On the flipside, too many students believe that the number of times a college contacts them correlates to their odds of being admitted. Nope. Just because a school sends you pithy emails or a lovely fold out poster of their gothic campus nestled just south of the city does not mean the wind is ultimately going to blow you into the admit pool. Take these mailings with a big grain of salt (or a sodium laced circa 2003 gluten-free experiment).

Admission DecisionsIf you are a senior, unless you applied to a college who explicitly stated they are using a formula to make admission decisions, they are not using a formula to make admission decisions. Holistic admission means they draw circles more than lines. When you hear admission reps say, “We are looking for a well-rounded class…” they mean they want choices and options. It’s not just going to be about your test score or number of AP classes. This means a few things.

First, it means you are likely to see a student with lower grades or fewer activities get into a school that denies you. Their decisions are based on goals and mission. They want choices and options. They are trying to “build a class” not just hit ENTER on an Excel sheet to figure out who gets in. Is this fair? NO. But they don’t call it Fair Admissions. They call it Holistic Admission- probably because “Choices and Options Admission” rolls off the tongue like Debbie’s gluten free casserole in the GSSG bathroom.

Second, it means if you are deferred admission, they are not saying you are not smart, or they don’t like you, or that you should have joined the French Club back in sophomore year and that would have done the trick. Instead, they are saying we’d like to see our full set of choices and options. Send us your fall grades or maybe write another supplemental essay (good times!) about why you really want to come.

Fun to wait? Absolutely not. I polled 100 humans recently about their five favorite things to do in life and surprisingly nobody listed “Waiting.” But understanding the WHY matters. Too many students take a deferral as an ego hit. Or they are mad, confused, and feel wronged. Deferrals- and ultimately waitlist decisions- are part of the process. What do colleges want? Choices and Options, people. Choices AND Options.

Lastly, it means you may get into a school with a higher ranking or a lower admit rate than another school that denies or defers you. Each year after we release admission decisions, we get calls or notes starting, “With all due respect… (Note: This is the southern equivalent of “Bless your heart…” and basically should be interpreted as “I’m about to tell you why you are wrong or clueless.”) I think you have made a mistake. See, I was admitted to/ got a scholarship from (insert supposedly better college here), so I’d like you to re-review my application.” First, that’s not a valid appeal. Second, what led to the decision was that particular school’s choices and options based fulfilling their distinct institutional priorities.

As I said earlier, colleges often look the same on their websites or brochures. A picture is worth 1000 words, but when all the pictures are the same, it can seem like all colleges are too. Thankfully, they are not. At the end of the day, they all have different goals, different priorities, and different processes for enrolling our students. What they are “looking for” varies widely, but the one thing all colleges want is Choices and Options.

The good news is you can learn a lot about how to approach your college search and selection experience from understanding how colleges approach building their class. And we’ll cover that next time. Until then, have a great Thanksgiving Break. Eat well, take a nap, read something that’s not been assigned, and as always- Hug your mama.