College Admission: Think Helicopters, not Airplanes

At a conference in Newport, RI in July, I entered my name in a raffle to take a helicopter tour. On the day of the drawing, the organizer announced her 2-year old son selected three lucky winners. I almost stood up because I instantly knew I had one of the spots locked down. Can’t say what it is exactly, but me and 2-year olds… we get each other. And sure enough, my name was the first one called.Helicopter

The ride was incredible. Partly because Newport is a truly beautiful area by land, sea, and from the air. Hundreds of sailboats, famous mansions along the cliffs, and great views of farms and wineries. But I think one of the coolest and most amazing parts of the ride was simply taking off.  I know it sounds obvious, but you rise up straight off the ground. There is no taxiing, accelerating, or partially up before all wheels are up. Just whoop– up! No effort. No build up. Blades spinning, seat belts buckled, doors closed, headphones on. You’re airborne.

With the Common Application, Coalition Application, and most institutional applications now open, I encourage you to view your senior year, and the admission process, as a helicopter tour rather than a plane ride.

Plane Rides vs. Helicopter Tours

When you board a plane, you are always focused on where you are going. Destination is king. I’ve been on some pretty important plane rides in my life — headed to weddings; attending funerals; going to graduations; traveling to make speeches and presentations. When you board a plane, you have a precise endpoint in mind. Delays are annoying… lack of coffee when they forget to refill the water prior to departure is irritating (thanks, Flight 2225)… turbulence is scary. What you remember if the flight is smooth is… well, nothing. What you remember if it’s not, is the inconvenience.

In contrast, a helicopter tour is going to end up at the exact spot you started. The person who dropped us off just sat in the lobby and waited while we flew around Newport. She knew we were coming right back. The point of the ride was not to get somewhere. The point of the ride was to see, learn, explore, appreciate, and gain perspective. I would assert the same is true of the college admission process and your senior year in general. The admission process is not about the destination. It’s not about one school or one city or one campus. If that’s your perspective, or if it starts to creep into your mind this year, I am earnestly imploring you to consider why you’re cheating yourself of growth.

If you see this experience as a helicopter ride, then it becomes about what you learn about yourself along the way. It’s about understanding when the brochures arrive in the mail (or when you visit a campus, or when an alum or neighbor tries to convince you to apply or choose a certain college) why a school is, or is not, a good fit for you.

How Did You Grow?

Let’s say you apply to Stanford (the country’s most selective institution) and you get in. If it’s a plane ride, all you did was get on board, buckle your seat belt, and arrive in Palo Alto. Congrats, it’s sunny. But how did you grow? What lessons have you actually learned over the last year to help you thrive and navigate in your new community? I’d say few. I’d also say you wasted your senior year. Sure, you made a few fives on some AP exams. You went to prom. Maybe you even won some games, garnered some awards, or made some money. But do you know yourself more deeply after the experience? Do you know why you are there, and not somewhere else? Did you truly choose this college over all others? Or did you simply arrive? Don’t get me wrong. I’m not saying  you shouldn’t have a solid list of schools, or even one as your first choice. But if “college” is all wrapped up in one place; if success is wrapped up in one place; I’d urge you to think about helicopters, not airplanes.

IslandIf this is a helicopter tour, you will see a ton in the year ahead. You will ask probing, personal questions into those headphones at 200 feet–your questions, not questions someone told you to ask. You will look down over the landscape, your choices, from a different perspective. I would assert if your senior year is a helicopter tour, nothing can teach you more about yourself than the college admission process.

Touring Through College Admission

Helicopter tours are meant to be enjoyed and appreciated. “Touring” through college admission, rather than “flying” through it, will teach you more valuable lessons than you’ll ever learn in an AP class or get from an online lecture. If it’s not about the destination, then getting deferred or waitlisted are not reasons to question your intelligence or potential. If it’s not about the destination, you won’t be as frustrated or bitter to see someone else land where you wanted to be, while you get diverted to another airport. Instead, the turbulence, the delays, the re-routes, are simply part of the ride. They don’t shake your confidence. Your blades are still spinning. Your headphones are still operational.

Helicopter tours may land in the same spot, but the passengers get off with an entirely new perspective. If you’re reading this and you’re starting your applications now, I have no doubt in a year from now you’ll be packing your bags for college. The question is your ride between now and then. So fly well.

If you would like to subscribe to receive blog entries when they post, please click the “Subscribe” button in the header at the top of this page or enter your email address. We also welcome comments or feedback @gtadmission on Twitter.

Our Bad. Your Problem.

We had an office retreat last week. One session included a quiz on Gen Z vernacular.  While our results were kept anonymous, I’m going to out myself and admit I did not score what most would define as high. “‘Ship them’, ‘Sips Tea,’ ‘Goat.'” As I watched one unfamiliar phrase after another pop up on the screen, I oscillated between trying to decipher their origins and thinking back on some of the popular phrases from my high school experience.  One of the most common, especially playing soccer, was “My bad.” Gen Z

I’ve come to realize “my bad” is essentially synonymous with “Bless her heart.”  A little girl trips during a ballet recital and Aunt May leans over and whispers, “She isn’t the most coordinated, is she? Bless her heart.” There are some real parallels between that comment and making a lazy pass to a teammate that ends up setting him up to get completely cracked by a charging defender. “My bad.” “Yep. Darn right it’s your bad. Nearly got me killed.” And to be honest, much of the consternation surrounding the admission process is “Our bad.”

Our bad!

Colleges should do a better job differentiating ourselves in the materials we send, the presentations we give, and the websites we build. In an effort to be broad and aesthetically concise, we end up blurring all schools together.

We want you to think, “Wow. I can see myself there” or “I’ll have friends and professors who will care about me,” so we stage diverse groups of students under trees with professors in front of our prettiest building on a perfectly sunny day. Now, you can attribute some of this to an overuse of the same marketing firm(s) within higher education.  “Check out the 2018 template. In this one we moved the football team winning a pivotal game to page two, and decided to get a drone shot of the steeple clock tower at sunset from the east. Don’t like that? Okay, how about the one with the study abroad picture on the cover and the ultimate Frisbee shot as a centerfold?” Maybe we need StitchFix to start creating college brochures. Give me a little more Atlanta and dial back the political activism–that’s really more us.

Our attempts to be inspirational or aspirational wind up being synthesized into three or four word taglines, such as “Change Your  World,” “Dream Big-Live Bigger,” or “Create the Future.” (Rumor is “Drain the Swamp” started with a consulting firm working for a college, but currently that’s been dismissed as fake news.) These attempts are ultimately why, based solely on brochures or websites, you might struggle to see a consequential difference between a small, private college in the middle of Ohio and a flagship public university in the Pacific Northwest. Our bad!

Truth be told, we do the same on tours too. We find the most involved students and best ambassadors to talk about all of the amazing research they’ve done, trips they’ve taken, and jobs they have lined up. While telling their story, they work in equally impressive anecdotes about friends or roommates studying abroad or creating companies– all the while somehow impervious to the 90 degree heat.

I’ve taken several tours this summer on my travels (registering under either George P. Burdell or Navin R. Johnson), so I’m not speaking only for Tech, or conjecturing about what may be happening. This is real, people.  These students are amazing- and they’re actual humans- not prototypes or conglomerates of a variety of top students. Not sure about you but I’ve walked away from some of those tours with an even mixture of being impressed and depressed.

Your Problem!

So, unquestionably, it is our bad. We set you up. We skim over lots of details. We give you very generic information online and in brochures, and then expose you to our best- whether its buildings, students, professors, or alumni. It’s the equivalent of us lazily passing the ball toward you. What are you going to do with it? Well, like any receiver (regardless of the sport) knows, you can’t sit and wait for it, because it will either get intercepted or you’re going to get hit upon arrival.

Run Toward It

1- Read and Research: Pick up an alumni magazine while you are on campus (tip: they’re always available at the college’s alumni building and most are readily available online too). What are they touting? Where are alums living and working? Inevitably, there are stories of professors, researchers, students, and even messages from the president or other influencers you won’t find in admission publications. Grab a school newspaper, look online for social media that’s not generated by admission, i.e. the academic department or clubs you are interested in joining. These posts are always more organic and less polished, which is a good thing.

2- Walk and Talk: If you visit a college with a friend or parent, try to split up and take different tours. Even though, theoretically, it’s the same route and basic script, the voices and perspectivesComic will always vary.   It’s incredible how many times a tour guide’s personality, choice of footwear, the day’s weather, or some off-handed comment will influence your impression of the university. I challenge you to not let any one voice be too powerful in this process. You don’t read only one review on Yelp or Amazon, right? After the tour, go stand in the longest coffee line you can find on campus. Those are the conversations you need and want to hear. Sit down, compare notes, pretend to read, and enjoy the variety of discussions. Eavesdropping gets a bad rap. It’s a life skill.

In the near future, colleges will all have virtual or augmented reality tour options. You’ll be able to choose your tour guide avatar, customized tour route, and set your voice narration style. Imagine having Thomas Jefferson take you around UVA or Mark Zuckerberg take you around Harvard. Not “throwing shade” here—as I  told you, eavesdropping was a life skill.  It’s on you to limit your bias by soliciting as many opinions as possible.

3- Ask and Task: We’ve covered this before, but it bears repeating: It’s on you to ask good, probing questions. Don’t let the admission counselor pull the string in the back of their belt and start droning on about getting seven friends, a snitch and sponsor to start the Quidditch club.  Dig deeper. They’re not being nefarious—but they are  being lazy. Get beyond the first layer spiel. Stop the tour guide, pause the presenter. Ask them to delve into some detail about their student: faculty ratio or the availability of campus housing after sophomore year, or the percentage of undergrads actually doing research.

brb. Well, next week anyway.

If you would like to subscribe to receive blog entries when they post, please click the “Subscribe” button in the header at the top of this page or enter your email address. We also welcome comments or feedback @gtadmission on Twitter.

Waiting Well

This week we welcome Communications Officer (and former Assistant Director of Admission) Becky Tankersley back to the blog. Welcome, Becky!

Q: “Mommy, what eats a hyena?”

Me: “I don’t know, maybe a lion…?”

Q: “Well, let’s get your phone and I’ll look it up.”

As the mom of small children, I find myself constantly asking my girls one thing: wait. And please, be patient.

Turns out young kids have a hard time with waiting. And who can blame them? Our world is driven by “right now.” If my 6-year old has a question and I don’t know the answer, she simply picks up my phone and Googles it (see conversation above). No waiting, no looking it up in a book. If she wants to watch a TV show she has Netflix (and the Disney Jr. app)… when i was a kid you had one shot at watching cartoons: Saturday morning. If you missed your favorite show, too bad—you had to wait a week to see it.

Llama Llama Red PajamaThe art of waiting (or lack thereof) even filters down to the books I read to my 1-year old. Each night we read Llama Llama Red Pajama–a story about a young llama whose mom tucks him into bed then goes downstairs. He then calls for her and, in the midst of waiting, spends the next few minutes growing increasingly worried (and ultimately panicked) wondering what’s taking her so long. Of course in the end she comes in and offers some good ol’ mom wisdom: “llama llama what a tizzy… sometimes mama’s very busy. Please stop all this llama drama, and be patient for your mama!” (And yes, this slight reprimand is followed with a hug, kiss, and reassurance that everything is okay.)

Still waiting (for the point….)

All of us, as young as 1, and as old as, well, 30-something, could do a bit better with waiting. There will always be something to wait for in life. When you’re in preschool, you wait for kindergarten. When you’re in middle school, you wait for high school. When you’re in high school, you wait for college. When you’re in college, you wait to graduate and get a job. When you get a job, you wait to find the right person to marry… house to purchase… you see where I’m going here. The list goes on and on. Regardless of what stage of life you find yourself in, you will always be waiting for… something.

If you’re a rising senior, you’re likely waiting for August 1 when many applications (including the Common App and Coalition App) open up. Once that happens, you’ll find yourself in motion as you work on your application and line up all of the documents you need and so on. Hopefully you’ll find yourself all done with your application long before the actual application deadline (hint, hint). At that point all you have to do is wait… and the question becomes: how do you wait? And moreover—how do you wait well?

Make a list, check it twice 

Once you hit that magical submit button, there’s still tasks to be completed. Your list of action items will likely vary from college to college. Follow up with your school counselor to be sure he or she knows what you need from them (transcripts to be sent, recommendation letters uploaded, etc.). Your job is to follow up and provide what is asked of you (so keep an eye on that applicant portal/checklist where you can monitor your status!). But here’s the key: don’t follow up every. Single. Day. Don’t camp out outside anyone’s office, don’t make phone calls every day, and don’t send emails multiple times a day pushing for a response. Make the request, give it a couple of weeks, and…. wait. If you’re getting close to a deadline and still haven’t gotten a response, of course be sure to check back in. If you’ve done your part and asked for the info, and the other person assures you they’re doing their part and working on it, then the next thing to do is…. Wait.

Stay in motion

This one may seem contradictory after what I just said. But just because you’ve submitted your application and requested all of your additional information doesn’t mean you get to just sit around. While you wait be sure to stay in motion. Sitting around and worrying isn’t going to benefit anyone, especially you! If your recommendation letters are finished, write a thank you note to each person. Lead a project at school, help out a friend, spend time with your family, and of course keep studying and working hard in class. Be active, and grow where you’re planted. Right now, in this moment, actually BE where you are instead of worrying about where you will be. Easier said than done, but trust me, practicing that now will help keep your blood pressure down in the future.

Find Reassurance

Children's BookIn the end, it’s okay to be a little bit like Little Llama. Sometimes it all becomes too much, and the only option left is to jump, pout, and shout. When that time comes, find your safe place and let it all out. That place could be with a parent, a friend, a teacher, or a coach. It may not be a person, but an activity that is your safe place (music, sports, horseback riding, hiking, etc.). Find a way to get all of the angst, anxiety, and worry out of your system, without judgement. Take a deep breath—actually, take a lot of them. It helps more than you might think. Remember that if you’ve followed the two steps above, then you’ve done all you can do. It’s out of your hands now… and that’s okay.

If you’re like most students, you’ve done your share of waiting this summer. As you head into your senior year you’ll move from waiting-mode into action-mode. But after all the hustle, and the busyness, of a new school year passes, you’ll find yourself back in waiting mode. And I encourage you: find your way to wait well.

If you would like to subscribe to receive blog entries when they post, please click the “Subscribe” button in the header at the top of this page or enter your email address. We also welcome comments or feedback @gtadmission on Twitter.

Don’t Procrastinate… Get Started!

“Man. It really smells like pee in here!” I said scrunching my nose, cocking my head downward and to the left, and painfully closing my eyes. My son, who at the time was five, looked up from playing with his Transformers with a look of absolute bemusement.

“AJ, any idea why?” He shrugged his shoulders and quickly went back to insuring that Megatron (not Calvin Johnson… he loves him!) and his cronies were defeated by the Autobots. I proceeded to look through every sheet, drawer, and cubby in his room. Nothing. No soiled item or area. No article of clothing stuffed into a pillow case or sheet crammed in a corner. So I did the only logical thing… I opened a window, hastily sprayed Febreze and left shaking my head.

Image result for TRANSFORMERS AND TOYS AND OPTIMUS PRIME

Three days later, while I was out of town, my wife had a similar experience. This time our son watched with the rapt interest one has while viewing an African watering hole at midnight. “Who else is coming? What might happen next?” After rifling thoroughly through his room and strewn belongings, she asked him lovingly but repeatedly why it smelled distinctly of urine.

After the third time, it apparently dawned on him. “Hmmm…wait. I know why, mommy. I think it’s because I have been peeing in my floor vent.” Silence. Stunned silence.

And then, and only because of her incredible patience and God-given restraint, she laughed and asked calmly, “You what?!”

Yep. Come to find out that for an unknown (but likely multi-week/month) period of time, my man had been using the floor vent as a urinal. I actually Googled it. It’s more common than you’d think.

Why? You might ask– and with good reason. Quite simply, “You know how when you’re playing, and you don’t want to stop, and the bathroom seems so far away…that’s when.”

Several hundred dollars and a new duct system later. Let’s put it this way– it’s a good thing she discovered it and I was out of town or we might also have had a broken window or door to put back on its hinges.

Get Started!

Why do I share this with you?  Well, if the increasing temperatures, slower schedule, and nightly baseball games were not a hint, it’s summer! A few weeks ago, we posted another blog on this: “Make it a Summer!”

In that blog, we talked about using your time to write college essays, visit schools, talk to graduated seniors or friends returning home from their first year of college, etc. But we looked at the analytics on that blog and realized that perhaps the clicks on the piece on writing  was not as high as we’d hoped.  And so I wanted to come singularly back to that part.

If you are a rising senior, I’m imploring you to use July to write your college essays and supplemental questions. You have an entire month.

Here’s how you can get started:

Week One (July 1-8): Read the prompts from Common Application and Coalition Application. Consider what you might write about. Think about them when you’re at the pool or the gym or driving (but mainly think about driving). Jot down some ideas. Who knows, you may be inspired by fireworks on July 4, so consider voice recording on your phone. That is how I start my drafts and get ideas out and recorded. Whatever works for you.

It does not have to be formal or sequential. During this week also write one supplemental essay for a school you know you are going to apply to. Georgia Tech’s are here.  Generally speaking these are shorter and most schools only require 1-3 additional short answer/supplemental writing samples. And many schools simply ask you to submit something you have already written, so consider your options if you find that to be the case for a school you’re interested in.

Week Two (July 9-16): Get your first draft done. Chip away. One paragraph at a time. One page at a time. A little bit of time each day. If you know you are applying to a school that does not accept the Common Application or Coalition Application, then you may need to write two essays this week. Not a problem. Allocate an hour a day for that entire week. You got this! Use this week to write another supplemental essay for the same college or a different one this week.

Week Three (July 17-23): Get this to an editor (not a co-author). Hint: You should ask them if they’re up for it during week two and tell them they’ll have it on July 16. Check in with them on July 20. “How’s it going?” Have you taken a look yet? Can I clear anything up for you?” Plan to meet with them or Skype/FaceTime with them by July 23. Write another supplemental essay this week.

Week Four (July 23-30): Second draft. Take the edits and make your improvements and enhancements. Consider how you can add description or make your essay more unique, personalized, authentic. Write your fourth supplemental essay this week.

July 31. Treat yourself. Ice cream, a new shirt, a movie or show. You do you, because at this point you have a long essay and four supplemental essays done. Your editor should be up for reading a few supplemental essays this week, especially if you brought them along for the double scoop or enticed them with an Amazon card.

Now use the same method in August for any additional supplementals or long essays. This way as your fall ramps up with sports, school activities, and normal homework and other papers, tests, etc., you’ll be good to go for making October or November EA/ED deadlines.

Why Do I Care?  

Last year, of our 31,500 applications, 1/3 were submitted on a deadline day or the two days prior. Now, I’m guessing that when these applications open on August 1, you are not stumped by some of the initial questions, ie. Name, Date of Birth, Address. (If you are, please call me, and we’ll discuss if college is right for you.)

So what takes so long to submit? Why is meeting an October 15 or November 1 deadline tough when you have 10-12 weeks post August 1? I’ll tell you why… “You know how when you’re playing, and you don’t want to stop, and the deadlines seem so far away…”

Trust me. Get started! You don’t want admission readers looking for Febreze after reading your essays.

We moved last year. I really like our new house. One of the features the real estate agent did not point out but I most appreciate is that the vents are in the ceiling.

If you would like to subscribe to receive blog entries when they post, please enter your email address (above) and click “subscribe.” We also welcome comments and feedback @gtadmission on Twitter.

Kitchen Bars and Common Data Sets

The Kitchen Bar

I am sure that there is a moment in every kid’s life when they regret the fact that their parent has a particular profession. Lots of child-sized thought bubbles like, “Oh. Crap. Why is my mom a doctor? Or in sales? Or a personal trainer?” I can imagine them reading in their room after a conversation or walking to school after a lecture telling their buddies, “Man, I wish my dad was not in consulting. You should have heard what he said last night.”

Well, that moment came to the Clark house recently. My son (a second grader) wanted to apply to be part of “Principal’s Council.” This is a group of student representatives who meet periodically to consider ways to improve the school, communicate important messages more effectively, or provide student insight into current topics, issues, etc. Great concept and I fully support it.

So I asked him, “How many will they pick from each grade?”Kitchen

“Two,” he replied.

“And how many people are going to apply?”

“I don’t know,” (I thought that answer was not supposed to start so frequently until age 14 or so).

So my head immediately goes to his odds. First, you have to believe that they’re going to select a boy and a girl (figuring that was a fair assumption).

“And how are they going to decide who gets picked?”

He showed me the application. A few short answer questions on ideas you have and why you would be a good representative for your class. Thankfully (for him), it noted that handwriting was not a factor for selection.

I knew that there were 60 students in his grade. Then I checked the roster to find, interestingly, that they’re basically dead split on boys and girls. We lined up 30 items on the kitchen bar to represent each boy in the class, which took a while. We used salt and pepper shakers, fruits and vegetables, spice jars, and a few pistachios. I had to keep him from assigning specific people to the lemons or broccoli (which he calls “the vegetable that shall not be named”).

Then I asked him how many of the boys he thought would apply. Same question from earlier but now with props. (Turns out it was effective, so consider that tactic for future reference.) “Well,” he said, “I know Michael is. And Ryan. And Matthew…” He went on to rattle off another four or five more.

“So, do you think it’s fair to say at least 15 boys will apply?” I asked. Ultimately, we agreed on 14. Not sure why he was unwilling to concede that last tomato but for the point of the exercise, I was good with it.

“Okay. So, why should they pick you?” I asked. Told you there was a point in every kid’s life when they wish their mom or dad did something else. And, while he did not say it, I figured we had to be flirting with it here. I came to this conclusion not based on incredible parental intuition but more so on the audible sigh and pseudo-violent backward thrust of his head.

After he recovered (by eating two of his classmates… I mean jelly beans), it was pretty interesting to hear his responses, as well as to hear him acknowledge how great the other kids in his grade are too. Every time he’d say something about being honest or a good listener, he’d often follow it with, “but so is Jonathan” (or another of this classmates).

In the end, I said, “Listen, I think it’s awesome that you want to do this- — and I think if you’re picked that you would do a great job. But you need to understand that the chances of not getting picked are pretty high.”

He took a long, hard look at the other 13 items still on the bar and got out his pencil sharpener to start his application. The next morning, as we were walking up to the school, I told him I was proud of him for applying. I told him even if he did not get picked there would be tons of other opportunities to contribute and make things around him better. Yes, I know, I was laying it on thick.

“Okay. Dad. Got it.” And he ran off with one of the “apples” from the kitchen bar.

Analyzing Common Data Sets (CDS)

When you are applying to schools you are not going to know absolutely everything about their process or priorities. And you’re not going to know exactly who else is in that year’s applicant pool. But you’re not completely in the dark either. You have the ranges a school provides on their profile; you have last year’s admit rate; you have their mission and purpose,; but you also have the ability to look at public historical information that will provide you additional insight, perspective, and trends if you look at multiple years.

Let’s stick with the 7% number or 1/14 applicants selected. At that rate, we’re talking Princeton or Yale. (See selective admit rates here.) Note: It’s possible both are really somewhere in the 6.x range, but no need to split hairs (or vegetables if you’re using your kitchen bar for this exercise). You can quickly find most school’s CDS online (here is Georgia Tech’s) and use it to provide additional context beyond what’s listed in their marketing materials. Here are the ones for Yale and Princeton. Since these are standardized, you can always go right to Section C for information on freshman admission.Common Data Set Initiative

Section C1: Provides applicant breakdown by gender. Is the distribution equal in applicants or admits at the school you’re applying to? Generally, there is some variance. I’d encourage you to look over several years of data to see if there is consistency or a trend. Does the school currently have gender equity in their class? Does it appear from the data or from their messaging or from looking at multiple years that they’re increasing the number of men or women in their class overall?

Section C7:  This section outlines what each school places priority on in their admission and decision making process. You’ll find highly selective schools will incorporate far more factors beyond academics here (extra-curricular involvement, geographic origin, first generation students, etc.) and they also convey the level of importance they place on each factor. So expect schools below 20% in admit rate to check off plenty of additional boxes and assign relative importance. This is a somewhat quantitative illustration of a very nuanced holistic review that schools should be discussing on their websites and presentations. Good news: Yale makes this incredibly easy to find, as they have a site entitled: “What Yale Looks For.” (For the record, I think all schools should standardize that naming convention.)

Section C9:  This section provides test score information by band. Note: admitted averages are typically higher than enrolling averages (which is what the CDS displays). So it’s safe to assume that the representation for admitted students in the higher bands is greater than these tables display. In other words, if 75+% of enrolling students scored above 700 on each section, it’s likely that the admitted pool was some number above that. And therefore a lower percentage in lower bands.

Section C10: Class Rank. So at Princeton 94% of students finished in the top 10% of their class. At Yale that number was 97%. At Tech it was 87%. While many high schools do not rank, this is still a good frame of reference for understanding the quality of a school’s class. And, let’s be honest, the school may not rank per se, and some may not even provide percentile bands, but you still know where you relatively stand in the class in terms of performance- and how you’ll “read” in an application versus a classmate or someone who may have applied from your high school last year.

Feel free to delve deeper into the CDS of any school you plan to apply to. Other sections will give insight on number of students from in and out of state, detailed information on financial aid, size of classes, and faculty degree attainment information. All of these are more data and information that provide context for the admission process, but they also give you a clearer understanding of who is at each institution. But, we’re going to stop with Section C in an effort to keep this blog under 2000 words.

So What?

Unlike my son, you are not going to know 1/3 of the applicants personally. You won’t be able to put their “trustworthiness” or “entrepreneurial acumen” on a Likert Scale. But you can dig a bit deeper than simple ranges or profiles universities often put on home pages. And doing that is critical to help you better understand the competition and review.

  • If 92% of the students enrolling at a school were in the top 10% (and a higher percentage still in their admitted pool) and you are not, what will help make you part of that other 8%?
  • If a school’s CDS, in addition to their site and materials, is saying they don’t put much value or importance on testing and that is your strongest point within your application, you should be factoring that into “your admit rate” vs. the school’s published number.
  • If they report in their CDS that “demonstrated interest” is not part of their process…it’s not. No need to call or email incessantly, or ask others to do so on your behalf.
  • And lastly, if you are a valedictorian with a perfect test score are you guaranteed admission to all schools? NO. These numbers are helpful, but they don’t tell the entire story. The CDS provides data that reinforces what these schools will be saying in information sessions and outlining on their publications and websites– far more than academics are taken into account at our nation’s most elite schools.

Soooooo….What?!

  1. Do your homework. Read and research past the first page of a brochure or website. Read about a school’s mission. Check out their CDS. Ask good questions when you are on campus that really help you get to the answers that you need to make a good decision on where to apply, and ultimately where to attend.
  2. Acknowledge that at highly selective schools the kitchen bar is filled with lots of talent. Lots of far more perfectly ripe vegetables than they can possibly admit. And further, that many factors will be used to make admission decisions, so 100% predictability is impossible.
  3. Diversify your school set. I’m telling you the same thing I told my son. Go for it. Apply where you really want to go. But understand that you need to have schools on your list with a range of admit rates (7%-16% is not “a range”); schools that put priority on your strengths; and schools where their data and your interests align.

Made the sub-2000 word mark, but barely. Thanks for reading about data over the summer. Now go enjoy the pool.

If you would like to subscribe to receive blog entries when they post, please enter your email address (above) and click “subscribe.” We also welcome comments and feedback @gtadmission on Twitter.