Category: Social Media

Is That a Good School?

Listen to the podcast: Spreaker | Spotify | Apple Podcasts On Sunday after lunch, I was watching college football highlights, when the back-and-forth battle in Happy Valley between the University of Illinois and Penn State came on. At the time, my 10-year-old daughter was stretching on the living room floor next to me (something I […]

The Basics of College Admission 2.0

Listen to “We’re Going Back to Basics! | Basics of College Admission 2.0” on Spreaker. Is this a blog about a podcast? Yes.   Do you realize this is not the first time you have done this? Yes. But hold on let’s acknowledge that the first time I did that was on March 5, 2020.  A year plus is always a […]

It Works Out

Listen to “It Works Out: Episode 4- Andrew Cohen, Becky Tankersley, Chaffee Viets, Kathleen Voss, Evan Simmons, Sammy Rose-Sinclair” on Spreaker. Each year, right before we release admission decisions, I speak with our tour guides. I love talking to this group because they are smart, excited, and always have really good snacks (shout out to […]

More and Less, Part 3

Over the last two weeks, we’ve covered the mores and less’ I’m hopeful to see from college admission professionals and school counselors.  In that same time, I’ve also been reminded of just how busy high school students are. So in hopes you might actually read this between bites of a burrito or while waiting for […]

Communicating Thanksgiving

Each Monday morning our Communications Team meets. Our agenda is broken into four basic parts: Immediate outbound: We discuss mass communications via email and address what applicants need to know about the admission cycle. What expectations do we need to set on timing? What are we communicating to prospective students to help them better understand […]