A few weeks ago, a friend told me about the concept of “Value Capture” – a phrase coined by Dr. Thi Nguyen, a philosophy professor at the University of Utah. Essentially, value capture occurs when a metric becomes the motivation for a certain behavior (Abstract and paper here.) For example, instead of posting pictures on […]
College Application Submission, 3 Final Checks
I fly a lot. Not “consultant a lot” or “pilot a lot,” but monthly or multi-monthly for sure. Over time I’ve gotten pretty good about tuning out the safety video that precedes take off. Recently, however, I saw one that caught my attention. Instead of a flight attendant walking down the aisle of a plane […]
YOUR College Admissions Playbook
This weekend I watched “American Underdog,” which is about former NFL quarterback Kurt Warner. Some football fans may remember he was undrafted coming out of college at the University of Northern Iowa. In his first shot with a pro team (the Green Bay Packers), he bombed. He was not ready or prepared. Over the course […]
Stay Curious
Early on in my time at Georgia Tech, a colleague received an email from a prospective student with a full signature line, including an inspirational quote at the bottom. I’m sure you have seen these before. Typically, it looks something like this: George P. Burdell King of Georgia Tech “You miss 100% of the shots […]
Juniors, College Admission is a Stereogram
On Saturday night I was at a party. In these settings, when I am talking to people I don’t know very well, I find they generally broach a few central topics with me- sports/running, my kids/their school, and college/college admission- not always in that order. While it may surprise you based on this blog […]